A Fresh Look, Rooted in Who We Are
A rebrand for the times
If you’ve been following Resino for a while, you’ll know we don’t change things for the sake of it. Every decision we make – from the timber we select to the final pour of resin – is deliberate, considered, and personal. So when it came to refreshing our brand identity, we took exactly the same approach.
This update isn’t about becoming something new. It’s about expressing who we already are, more clearly than ever.
Always bespoke, always personal
Resino was born from a shared passion between two old friends, Joe and Dom, and that foundation hasn’t changed. We’re still hands-on and still obsessed with creating bespoke resin pieces that fit our clients perfectly. What has evolved is how we tell that story visually.
Our refreshed identity reflects the way we actually work: high-end craftsmanship without intimidation, luxury that feels welcoming, and a personal approach that puts people first.
Designed with purpose
At the heart of the new brand is our logo mark. On the surface, it’s simple and striking. Look a little closer, and it tells a much deeper story.
The droplet shape represents epoxy resin in its rawest form – liquid, poured by hand, and shaped through skill and patience. Within that, the negative space pattern nods to wood grain and the natural channels where resin flows, a signature of resin-based design.
And there’s a hidden layer too!
The pattern subtly references the geography of Cheddar Gorge – a quiet tribute to where we’re from and the place we call home. Family and locality matter to us, and we wanted that sense of “home” built right into the brand.
A refined palette, built to last
Our original black and white branding has always been timeless, and it still plays an important role. However, this refresh introduces a richer supporting palette, designed to elevate without overpowering.
Deep blues and brushed golds bring a sense of luxury and confidence, while softer off-tones keep everything approachable and balanced. Just like our furniture, the colours are intended to stand the test of time rather than chase trends.
The same Resino, just clearer
What hasn’t changed is our mission: to create beautiful, bespoke solutions and be the very best at what we do. Every project is still guided by the same values – friendly professionalism, creativity, full support from start to finish, and craftsmanship we’re genuinely proud of.
This brand refresh simply gives us a visual identity that matches the quality of the work leaving our workshop.
You’ll start to see the new look rolling out across our website, social channels, and project photography. We’re excited to share it with you – and even more excited to keep creating one-of-a-kind pieces for homes and spaces across the UK and beyond.
As always, if you’ve got an idea in mind, we’d love to hear it.
Contact us:
Email: Info@resino.co.uk
Tel: 07473109605 / 07739979746